Understanding About Trends:
1. Definition of Viral Marketing:
- Understanding the concept and objectives of viral marketing.
2. Importance of Viral Marketing:
- Exploring the impact and benefits of creating viral content.
3. Virality Factors:
- Identifying elements that contribute to content going viral.
Searching Trends:
1. Trend Analysis:
- Methods for analyzing current trends and predicting future ones.
2. Social Media Trends:
- Recognizing trends on popular social media platforms.
3. Keyword Research:
- Utilizing keyword research tools for trend identification.
Creating Content to Go Viral:
1. Viral Content Characteristics:
- Identifying traits of content that tends to go viral.
2. Emotional Appeal:
- Understanding the role of emotions in creating shareable content.
3. Storytelling Techniques:
- Crafting compelling narratives to enhance content virality.
Omni Channel Approach:
1. Definition of Omni Channel Marketing:
- Understanding the concept and benefits of an omni-channel approach.
2. Multi-Platform Presence:
- Establishing a consistent presence across various online platforms.
3. Cross-Platform Promotion:
- Strategies for promoting content seamlessly across channels.
Case Studies and Practical Implementation:
1. Analyzing Viral Campaigns:
- Reviewing case studies of successful viral marketing campaigns.
2. Developing Viral Content:
- Guided practice in creating content with the potential to go viral.
3. Cross-Platform Implementation:
- Hands-on experience in implementing an omni-channel approach.
Emerging Trends and Updates:
1. Latest Viral Marketing Strategies:
- Exploring the newest trends and strategies in viral marketing.
2. Future Predictions:
- Discussing potential developments in the field of viral marketing.
This Viral Marketing syllabus covers the fundamental aspects of understanding trends, creating viral content, and adopting an omni-channel approach. If you have specific questions or need further guidance on any topic, feel free to ask!